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Some Austin-area businesses are seeing a sales dip due to the heat

The excruciating heat has caused a drop in sales for a number of businesses in the Austin area.

AUSTIN, Texas — Some business owners in Austin say the constant triple digits temperatures are hurting sales.

"It has a affected a portion of our sales, people coming to the park and hanging out here and spending time. Usually those close costumers that come back frequently, we haven't been seeing them," said Zilan Baron, a cook for The Vegan Nom food truck. 

Baron said the truck's sales have dropped around 20% compared to what they would typically make during the cooler temperatures of the fall.

Baron said they are trying to their best to keep customers cool with fans and misters, and that they branched out, doing more catering to help boost sales.

"This summer is a just a complete different story. A lot of people are – it’s just too hot," Baron said.

Just down the road on East Cesar Chavez is JNL BBQ, where owner Ben Lambert said they too are seeing fewer customers this summer.

"Last time we did numbers, we were down about 45 to 55% of our [normal] business," Lambert said.

Lambert said JNL BBQ does have seating indoors with air conditioning, but much of the seating is outside, where people usually like to sit.

JNL BBQ also has live shows, which Lambert said they have cut back. The restaurant canceled Thursday night's usual open mic nights because of the heat.

"The people are not out and about as they used to be," Lambert said

Despite the heat, Baron and Lambert aren't discouraged from doing what they love.

"I love it! There is no way, there is no way I would be able to do this if I didn't love it. I am already 10 years in, and [it's] all I can imagine doing," Lambert said.

"I have a great team, amazing management team, amazing staff and I get to interact with costumers," Baron said.

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